One of the most important tasks in SEO is link building. I know you read and heard about this all over the internet and SEO masters are talking how important is this over again and again. If you don't have successful link building program for your web page, you will not gain high search engine rankings or traffic.
Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts
Friday, October 22, 2010
Monday, August 23, 2010
Important Factors to Get High Google Page Rankings
Doing the right things in search engine optimization is the best way to succeed in acheiving high rankings on Google and other search engines. There are lots of factors that you have to work on to make your website performs better than your competitor's sites.
1. Accessibility of web pages
Search engines needs to access your web pages so make sure that the pages of your website are accessible. Search engines may ignore your site and won't get good rankings.
Points to make web pages accessible to search engines.
- Web servers must not return an error code when search engine spiders visit your web pages. Search engines won't index your site if this happens.
- Web pages contents must make sense to search engines. Avoid using Flash movies or images to present the main content of your web pages.
- Check the HTML code of your web pages. Some of HTML errors can prevent search engines from indexing your site. The fewer HTML errors your web pages
have, the better. You can check errors of your web page with HTML validator.
- The robots.txt file must allow search engines to index your web pages. Search engines won't list your website if you accidentally blocked all bots or all directories of your website (this can happen with a simply typo in the robots.txt file).
2. Right Choice of Keywords
The most important thing that determines whether your SEO campaign is a success or not is choosing the right keywords. It's best to focus on longer keywords for search engine optimization. One word keyword are much more competitive so this is not advisable for websites that are newly published.
3. Good Backlinks
It is impossible to get high rankings on major search engines like Google for Websites Without good backlinks. The links that point to your website have a major impact on the position of your web pages in Google's search results. Get as many good links as possible from related web sites.
4. Unique Website Content
Create unique and trustworthy content that separates your web site from the others. Websites that contains articles that can be found in most of other websites will have a hard time to get good search engine rankings. You can write on things that you know best. If you're an expert in a special field, write as much as possible about that field to make sure that your web pages becomes the best resource for that certain topic.
5. Meaningful Site and Information Architecture
Show search engines which pages of your website are related by using folders and logical linking. Search engines should figure out that a group of web pages on your site relates to a certain topic. A good site architecture shows search engines that your website is more than just a collection of random web pages.
Note : Search Engine Optimization is very tricky so be careful in optimizing your web pages because a small error in one element can pull your page ranking down.
1. Accessibility of web pages
Search engines needs to access your web pages so make sure that the pages of your website are accessible. Search engines may ignore your site and won't get good rankings.
Points to make web pages accessible to search engines.
- Web servers must not return an error code when search engine spiders visit your web pages. Search engines won't index your site if this happens.
- Web pages contents must make sense to search engines. Avoid using Flash movies or images to present the main content of your web pages.
- Check the HTML code of your web pages. Some of HTML errors can prevent search engines from indexing your site. The fewer HTML errors your web pages
have, the better. You can check errors of your web page with HTML validator.
- The robots.txt file must allow search engines to index your web pages. Search engines won't list your website if you accidentally blocked all bots or all directories of your website (this can happen with a simply typo in the robots.txt file).
2. Right Choice of Keywords
The most important thing that determines whether your SEO campaign is a success or not is choosing the right keywords. It's best to focus on longer keywords for search engine optimization. One word keyword are much more competitive so this is not advisable for websites that are newly published.
3. Good Backlinks
It is impossible to get high rankings on major search engines like Google for Websites Without good backlinks. The links that point to your website have a major impact on the position of your web pages in Google's search results. Get as many good links as possible from related web sites.
4. Unique Website Content
Create unique and trustworthy content that separates your web site from the others. Websites that contains articles that can be found in most of other websites will have a hard time to get good search engine rankings. You can write on things that you know best. If you're an expert in a special field, write as much as possible about that field to make sure that your web pages becomes the best resource for that certain topic.
5. Meaningful Site and Information Architecture
Show search engines which pages of your website are related by using folders and logical linking. Search engines should figure out that a group of web pages on your site relates to a certain topic. A good site architecture shows search engines that your website is more than just a collection of random web pages.
Note : Search Engine Optimization is very tricky so be careful in optimizing your web pages because a small error in one element can pull your page ranking down.
Saturday, August 21, 2010
Tips to get quality links for SEO
One of the important points about SEO is having right links. There are lots of ways to gained quality links.
1. Be involved in a community related to your topic
You can interact to web pages that has common interest to your site. You can contribute on forums or blogs that are related to your website. If you can build good reputation on these people in the community,there will be a great chance that they will link to your site.
2. Offer long-term, unique and compelling content
If your website is unique and compelling, more people would likely link to it. You can post unique articles or offer useful tools for people who used the internet regularly.
3. Solve problems of a targeted group of people
Publish tutorials like videos and articles on your website or offer practical tools for solutions to any prblems or answers to any questions. Most people now used the web whenever people needed help or some information. You can also attract good links through this mehod.
4. Humor and Entertainment
Contents that are humorous and entertaining is mostly shared more than ever before. If your the contents of your web pages offers something funny, chances are more people would like to link to your site.
5. Directories and link building
There are great directories that add value to the Internet. But be careful upon submitting your site because there are also a lot of low quality directories. Make sure that the directory is on topic, moderated, credible and well structured. Be sure also that your website will be added to the right category.
6. Consider social networking sites
Nowadays, more people spend a lot of their time on social networking sites like Facebook or Twitter. You can spread the contents of your site here to draw attention and build linking to your site easier for users that are less tech savvy.
1. Be involved in a community related to your topic
You can interact to web pages that has common interest to your site. You can contribute on forums or blogs that are related to your website. If you can build good reputation on these people in the community,there will be a great chance that they will link to your site.
2. Offer long-term, unique and compelling content
If your website is unique and compelling, more people would likely link to it. You can post unique articles or offer useful tools for people who used the internet regularly.
3. Solve problems of a targeted group of people
Publish tutorials like videos and articles on your website or offer practical tools for solutions to any prblems or answers to any questions. Most people now used the web whenever people needed help or some information. You can also attract good links through this mehod.
4. Humor and Entertainment
Contents that are humorous and entertaining is mostly shared more than ever before. If your the contents of your web pages offers something funny, chances are more people would like to link to your site.
5. Directories and link building
There are great directories that add value to the Internet. But be careful upon submitting your site because there are also a lot of low quality directories. Make sure that the directory is on topic, moderated, credible and well structured. Be sure also that your website will be added to the right category.
6. Consider social networking sites
Nowadays, more people spend a lot of their time on social networking sites like Facebook or Twitter. You can spread the contents of your site here to draw attention and build linking to your site easier for users that are less tech savvy.
Friday, August 20, 2010
Five Important Points About SEO
Most of the people thought that being listed on the first page in Google results upon searching a specific keyword will bring them more sales and visitors. However, there are lots of people who don't know the real concepts SEO (search engine optimization) and they expect something wrong about it. In fact, there are some webmasters that are still expecting that their website will be listed first on Google by just submitting their site to Google. Maybe it worked a long time ago but not nowadays.
1. SEO takes time
Search engine optimization needs time to take the results. Do not expect the results tomorrow or next week after you optimized your website today. Search engines have to update their index therefore they will find new pages that are optimized and new links to your website to improve your ranking score.
2. Web pages must be up to date
Keywords must appear on your web pages to get high rankings for that certain keywords. But there's an exception, if there are lots of other websites that link to your website with that keyword, you can also get high rankings for that certain keyword even if that is not listed on your website.
The keywords you want to be on top in search engines must appear in the right elements on your web pages. So from now and then, you have to update the HTML code of your web pages to make the search engine spiders or robots easily parse or crawl your site.
3. Choose the right keywords
Optimizing your website needs the right keywords. SEO is not about getting a high Google Pagerank. It is about having high listing for the right keywords therefore the right people searching for the them would come to your site. You just have to optimize your website for keywords that can attract the right kind of visitors to your web pages.
4. You need right links
The key to high rankings on Google are good backlinks. Usually, a lot of people create backlinks automatically but this won't help the rankings of your site instead they might get you banned from Google's and other search engines' index.
Right links come from related websites which contains the right keywords in the link text. To get good links from other websites, make your web pages attractive and have contents that are worthy to link with so that other people can talk about and share to other people.
5. You must be realistic
Search engines like Google have more trust on old and established websites that have a lot of backlinks. Getting on the first result page for a highly competitive keyword is very difficult so start optimizing on less competitive keywords and then proceed to the more competitive terms. Search engines must have to build trust to your website before they give your web pages good rankings for highly competitive keywords.
1. SEO takes time
Search engine optimization needs time to take the results. Do not expect the results tomorrow or next week after you optimized your website today. Search engines have to update their index therefore they will find new pages that are optimized and new links to your website to improve your ranking score.
2. Web pages must be up to date
Keywords must appear on your web pages to get high rankings for that certain keywords. But there's an exception, if there are lots of other websites that link to your website with that keyword, you can also get high rankings for that certain keyword even if that is not listed on your website.
The keywords you want to be on top in search engines must appear in the right elements on your web pages. So from now and then, you have to update the HTML code of your web pages to make the search engine spiders or robots easily parse or crawl your site.
3. Choose the right keywords
Optimizing your website needs the right keywords. SEO is not about getting a high Google Pagerank. It is about having high listing for the right keywords therefore the right people searching for the them would come to your site. You just have to optimize your website for keywords that can attract the right kind of visitors to your web pages.
4. You need right links
The key to high rankings on Google are good backlinks. Usually, a lot of people create backlinks automatically but this won't help the rankings of your site instead they might get you banned from Google's and other search engines' index.
Right links come from related websites which contains the right keywords in the link text. To get good links from other websites, make your web pages attractive and have contents that are worthy to link with so that other people can talk about and share to other people.
5. You must be realistic
Search engines like Google have more trust on old and established websites that have a lot of backlinks. Getting on the first result page for a highly competitive keyword is very difficult so start optimizing on less competitive keywords and then proceed to the more competitive terms. Search engines must have to build trust to your website before they give your web pages good rankings for highly competitive keywords.
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